Integrity. Innovation. Trust.

These sound like great values many organizations have, but the question is: Do they practice them?

Studies show that organizations with clearly defined and implemented values outperform organizations that don’t. Employee engagement is higher and profitability rises.

The truth is, however, coming up with strong values and sticking to them is a challenge. When practiced correctly, values will demand not only constant vigilance, but also limit an organization’s strategy. They leave executives open to criticism and should shape employee behaviour.

When not practiced correctly, on the other hand, values become meaningless and can even create cynical employees and undermine leadership credibility.

We will look at questions, such as:

• How can a specific value impact your business — from the business model, to leadership, partners, culture and decisions?
• How is this value seen in other divisions such as IT, marketing, HR?
• What do you do when a value is not being seen?
• How can you recognize when a value and your business are misaligned?
• What happens when a value breaks down or is violated?

Dr. Baher Al Hakim (CEO at Medicus AI) and Roman Koch (Managing Director at Gebr. Heinemann Vienna) will share how they implement a specific value in their organizations, and — together with our moderator Dr. Pari Namazie — they will take part in a panel discussion and Q&A session with the audience.